Case Studies

Keona Health Case Study
Copy writingAutomationCold - Outreach

Building a Scalable Cold Outreach & GTM System for a Healthcare SaaS

hb.lance engineered Keona Health’s outbound foundation. Integrating CRM, outreach, and workflows, they created a connected system to scale complex healthcare sales.

Resync - Case Study
Brand RepositioningSocial Media managementCreative Production+2 more

Driving Inbound and Outbound Growth for a Science-Backed Supplement Brand

hb.lance repositioned Resync from performance to lifestyle recovery. Covering branding, content, and SEO, the partnership built emotional connections with athletes while driving demand.